En esta sesión, se presentarán las conclusiones más destacadas del "Estudio sobre la gestión de redes comerciales en España" que, ya a su novena edición, refleja sobre la situación comercial de las empresas españolas después de los largos meses de confinamiento y los cambios en la dirección comercial de los equipos de ventas.

Regardless of its value of BTC on March 25, we will discuss the following statements about bitcoin:

Bitcoin is an idea
Bitcoin is a (bad) money
Bitcoin is a system of payments
Bitcoin is digital gold
Bitcoin is a vehicle for speculation
Bitcoin is a door to monetary freedom
Bitcoin is disruption

We will also briefly mention other cryptos.

Speakers
Prof. Javier Díaz-Giménez, Economics, IESE
Prof. Xavier Vives, Economics, IESE

PTP-5 Professional Transition Program online (Edition in English)

The purpose of the PTP is to support participants in their professional transition, developing their job and project search strategy, skills and finalizing a plan.
The program presents the knowledge and experience of experts in career management and the contents revolve around the three main pillars:

? Self-knowledge
? Personal brand
? Connect with the labor market.

The sixth edition of this program begins on April 13 and finishes on June 22, 2021. The duration is 11 weeks and requires a dedication of 5-7 hours per week.
For more detailed information and registration, click here.

Un año enfrentándonos al coronavirus pasa factura: a sus consecuencias en salud, y a su impacto económico y social, se añaden los síntomas de lo que la Organización Mundial de la Salud ha denominado "fatiga pandémica". La incertidumbre y complejidad que definía el contexto en el que ya nos movíamos antes de la Covid-19 se ha intensificado de manera exponencial y -aun con la esperanza que las vacunas puedan aportar- no sabemos cuánto tiempo de crisis nos queda por delante. Esto lleva a unos efectos psicológicos de creciente estrés, pesimismo y desmotivación que afectan a muchas personas y que claramente repercuten en el trabajo de los directivos y en la relación con colegas, clientes, inversores, etc. Quienes no hemos vivido situaciones de guerra o grandes catástrofes, hoy más que nunca necesitamos energía física, mental y emocional para afrontar los retos de la crisis para uno mismo y para los colaboradores en nuestros equipos y organizaciones.

En esta sesión de la mano del Prof. Alberto Ribera se describirán estrategias y recursos que las contribuciones académicas en las disciplinas de psicología y liderazgo proponen para dirigir con resiliencia y transmitir esa capacidad en el entorno de trabajo. 

Are you where you want to be professionally? Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, the goal is clear: to build a career that thrives on your unique talents.

Las Fake News, o noticias falsas son historias con apariencia verdadera que en los últimos años han tomado especial relevancia por su rápida expansión a través de las redes sociales. Aunque algunas fake news son simplemente bromas, otras tienen gran influencia en escenarios políticos o empresariales. ¿Por qué nos creemos las fake news? ¿Cuál es su efecto en nuestra sociedad?

En esta sesión los profesores Inés Alegre y Josep Valor presentarán algunos ejemplos del impacto de las fake news, hablarán de quién las crea y con qué objetivos y presentarán los resultados de su investigación sobre quién tiene una mayor tendencia a creérselas. 

Vivimos en un momento histórico de cambios profundos en los hábitos del consumidor. La actual pandemia y la irrupción tecnológica y digital nos obligan a reconsiderar nuestra actual posición, teniendo en cuenta las macro tendencias que estamos observando: cambios macro-económicos, demográficos, de valores, de estilos de vida y hábitos de compra. Estos cambios están afectando a casi cualquier industria, aunque con distinta velocidad y profundidad.

De la mano de Julián Villanueva y Luis Ferrándiz, vamos a identificar y entender estas tendencias que pueden ser vitalES para saber adaptarse al nuevo consumidor y orientar nuestras organizaciones al futuro que nos espera.

Ponentes
Luis Ferrándiz, Lecturer de Dirección Comercial, IESE
Prof. Julián Villanueva, Dirección Comercial, IESE

En esta sesión, en colaboración con la Clínica Universidad de Navarra-CUN, José Luis del Pozo León, Director del Servicio de Enfermedades Infecciosas y del Servicio de Microbiología de la Clínica Universidad de Navarra-CUN conversará con el Prof. Alberto Ribera para conocer más sobre el virus y sus secuelas, ponernos al día de la vacunación y profundizar en las lecciones aprendidas durante estos meses.

Please join us for our upcoming special event with Tom Standage, editor of The Economist's renowned annual publication "The World in...", who will sit down with IESE Prof. Juan José Toribio to discuss economic, political, geostrategic and technological trends worldwide.

Speaker:
Tom Standage, Deputy Editor, The Economist, and Editor, "The World in" and "The World if"
Moderator:
Prof. Juan José Toribio, Economía, IESE

This session is open to the entire Alumni community, their guests, and friends of IESE.

En esta sesión compartiremos la apasionante aventura de tres emprendedores y sus equipos que, junto con muchos otros, marcaron la diferencia para miles y miles de personas durante el confinamiento. 

Nuevas Generaciones, nuevas perspectivas: Innovación y tradición en empresa familiar
Sesión incluido en el ciclo de Empresas Familiares: Tradición e Innovación (Edición 2021)

Ponente
Inés Juste, Presidente, Juste, S.A.
Moderadora
Prof. Marta Elvira, Titular de la Cátedra de Empresa Familiar del IESE

Develop your professional brand by optimizing your LinkedIn profile, the world?s number one networking site for professionals and the biggest talent-sourcing platform for recruiters.

This session will give you insight into how to build an attractive and eye capturing LinkedIn profile that will help you make a long-lasting impression, cover the basics and make your profile 'pop' in the eyes of recruiters or potential partners and clients. Walk away with practical and tactical LinkedIn tips with Vicki Lambiri, Career Management Advisor.

During this session, you will:
- Make small changes to your profile that make a big difference
- Understand what you need to highlight or change in your profile to reach your career goal
- Learn how to make your profile visible to recruiters
- Explore and define the role of LinkedIn in your overall networking strategy

Please note, this session will not cover social selling techniques and the Sales Navigator tool.

What if there was a way to have the stability of a day job with the excitement of a startup? All of the benefits of entrepreneurship with none of the pitfalls?Patrick will show you how, by investing just 10% of your time and resources, you can become an entrepreneur without losing a steady paycheck.

Speaker
Patrick J. McGinnis is an international venture capitalist and the author of Fear of Missing Out and The 10% Entrepreneur. Patrick coined the term FOMO (Fear of Missing Out), as well as the related term FOBO (Fear of a Better Option) in an article in the student newspaper of Harvard Business School. Since that time, FOMO has since been added to the dictionary and FOBO has become an increasingly popular framework to describe choice paralysis. 

As a 10% Entrepreneur, Patrick has built a diverse portfolio of investments outside of his day job. This portfolio encompasses fast growing new ventures in the United States, Latin America, Europe, and Asia, including ipsy, the world?s largest online beauty community and the upcoming British stage production of The Last King of Scotland. 

Both, the 2009 financial crisis and the COVID-19 pandemic have created a significant increase in major economies' public debt.  Exceptionally large fiscal support programs have been launched and they are being coupled with large purchases of sovereign bonds by central banks.  These developments have raised fears of debt default and/or major inflation episodes.

What are the intersections between professional sports and the corporate world? What can we learned from athletes in terms of endurance and courage? How might this knowledge be beneficial for corporations?

In this inspiring open-access session, former Olympic athlete Fiona May and Professor Mireia Giné, herself a former athlete, will dive into their own experiences to talk about career paths, resilience, and more.
 

You have to work at your career goal, plan it, and drive it where you want it to go. The biggest mistake you can make in your work life is leave your career to your employer, or anyone else.

In June 2020, in the middle of the global pandemic, the board of directors  of Ingka -the retail branch of IKEA- was considering how to combine the firm's purpose, the  firm's new sustainability requirements, and the digital transformation that a retailer of the size of Ingka had to implement. These  factors  influence Ingka's performance and its corporate governance A new set of criteria for strategy decisions and new KIPs had to be developed to truly reflect the firm's performance, the speed of its transformation and the degree of advance in its purpose. 

In this session, the Ingka in 2020 case will be presented. A discussion between Juvencio Maeztu, Ingka's Deputy CEO and CFO and Professor Jordi Canals  will unbundle the challenges of the firm's transformation.

In a catastrophic tail-risk event like the pandemic, the role of a central bank is vital to building the path to recovery. In Europe, unique challenges are being faced by banking and non-banking financial sectors alike. What kind of decisions and policy changes are needed to allow Spain and its neighbors to emerge from the crisis stronger, more united, and better prepared for the future?

In this session, Luis de Guindos, Vice-President of the European Central Bank, will join Prof. Xavier Vives to examine the current economic outlook in both Spain and in Europe and explore ways to mitigate risk in the financial system and foster a more even recovery across sectors in the eurozone.

Speaker
Luis de Guindos, Vice-President, European Central Bank
Moderator
Prof. Xavier Vives, Economics, IESE Business School