The role of purpose in the long-term development of a company

The role of purpose in the long-term development of a company

27/jun/2019 de 19:00 a 20:15

Madrid, Camino del Cerro del Águila, 3

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Companies need to generate economic value but also need to address the needs of customers, employees and other key stakeholders. In recent years, the notion of purpose has emerged as a way to help coordinate  different stakeholders’s perspective. Asset managers and other investors are now pushing for an increasing role of purpose in the firm’ strategy and asking boards of directors and CEOs to be more explicit about it.

Professor Colin Mayer has written a recent book, Prosperity (Oxford University Press, 2018) that discusses the historical  role of purpose in European companies and its impact on the quality of corporate governance. He and Professor Jordi Canals will discuss about this important topic in corporate  governance.

Speakers:
Prof. Colin Mayer, Peter Moores Professor of Management, Oxford University
Prof. Jordi Canals, IESE
 

Simultaneous translation will be available.

Ponentes

  • Colin Mayer

    Peter Moores Professor of Management, Oxford University
  • Jordi-Canals-PA.jpg

    Professor de Economía y Dirección Estratégica

    Jordi Canals es profesor de Economía y Dirección Estratégica y ha sido Director General del IESE desde 2001 a septiembre de 2016. El profesor Canals es un reconocido experto en las áreas de estrategia corporativa, gobierno corporativo, globalización y banca. Es autor de varios libros y artículos como Shaping Entrepreneurial Mindsets (Palgrave MacMillan, 2015), Leadership development in a Global world (Palgrave MacMillan 2012), Building Respected Companies (Cambridge University Press, 2010), Managing Corporate Growth (Oxford University Press, 2000), Universal Banking: Theoretical Perspectives and International Comparisons (Oxford University Press, 1997), La internacionalización de la empresa (McGraw-Hill, 1994) y Competitive Strategies in European Banking (Oxford University Press, 1993

    Jordi Canals ha sido Guest Scholar del Fondo Monetario Internacional, Visiting Scholar del Banco Mundial, Post-doctoral fellow de la Harvard Business School y Guest Scholar de la Brookings Institution.

    Ha sido miembro de los consejos del GMAC, del European Institute for Advanced Studies in Management y del EQUIS. Jordi Canals también es miembro fundador del European Institute for Advanced Studies in Management y del European Shadow Financial Regulatory Committee, el grupo independiente líder de supervisión de los asuntos bancarios y financieros europeos. Además, fue miembro de la Comisión de Gobierno Corporativo establecido por el Gobierno español en julio de 2002.

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