En esta sesión examinaremos la vigencia de algunas de las herramientas clásicas de marketing, así como algunos de los principales retos a los que se enfrentan los directivo en este ámbito.

Glimpse the future as our guest speakers explore issues such as what´s next in mobility and how artificial intelligence can power empathetic societies.

GAR-20108 -  Leadership Lessons from the Arts

Speakers
Sir Clive Gillinson, Executive and Artistic Director, Carnegie Hall
Keynote moderated by: IESE Prof. John Almandoz

Glimpse the future as our guest speakers explore issues such as what´s next in mobility and how artificial intelligence can power empathetic societies.

Speaker
Mark Thompson, CEO, The N.Y. Times Company
Interviewed by: Prof. Bill Baker, IESE 

Glimpse the future as our guest speakers explore issues such as what´s next in mobility and how artificial intelligence can power empathetic societies.

LEADING COLOSSAL CHANGE

Speaker
Risto Siilasmaa, Chairman of Nokia and F-Secure
Keynote moderated by: Prof. Josep Valor, IESE